How-To · Amazon

How to Redeem, Claim and Activate an Amazon Gift Card (2026)

How to claim an Amazon gift card in under a minute: go to amazon.com/redeem, enter the 14–15 character claim code, and select “Apply to Your Balance”. Claiming, activating and redeeming all mean the same thing here. Our 2026 guide covers the website, the app, redeeming at checkout, checking your balance, what gaming gear and subscriptions the balance covers, and why the wrong marketplace is the #1 reason a code fails.

  • Website, app & checkout methods
  • Marketplace and region rules explained
  • Updated August 2026
✍️ 📅 July 17, 2026🕒 Updated August 25, 202610 min read✓ Reviewed by Rayyan Omar
A tablet showing Prime Video next to popcorn and headphones

An Amazon gift card is the most flexible card in the gaming aisle — it is the one that buys the console itself, the controller you keep breaking, the headset, the physical copy of a game, and the Prime membership that quietly hands you free PC games every month. But unlike a Steam or PSN code, it is not tied to a single storefront, and that flexibility comes with rules people only discover when a code gets rejected. Redeeming takes about thirty seconds once you know where the claim code hides. This guide walks through every redemption route, shows how to check your balance afterwards, and explains the marketplace rule that causes almost every failed Amazon code.

14–15
Characters in an Amazon claim code
Never
Expiry on redeemed Amazon.com balance
1
Marketplace a card can be redeemed on
Buying rather than redeeming? Virtwave sends Amazon gift card codes by email within minutes, for the marketplace you pick. Before you choose a denomination, it is worth reading how gift card regions and country locks work — marketplace mismatch is the single most common reason an Amazon claim code is refused — and our best gift cards for gamers guide compares Amazon against the platform-specific alternatives.

Claim, activate or redeem — which one do you need?

People search for all three words and worry they are looking for three different screens. They are not. On Amazon there is exactly one action: you enter the claim code and the value moves to your account balance. "How to claim an Amazon gift card", "how do you activate an Amazon gift card" and "how to redeem an Amazon gift card" all describe that same step.

What each word means in practice
What you searchedWhat Amazon calls itWhat actually happens
Claim a gift cardRedeemYou enter the claim code at amazon.com/redeem and the value lands in your balance
Activate a gift cardRedeemSame screen. Unlike a prepaid debit card, an Amazon gift card needs no separate activation — it is live when it is sold
Apply a gift cardApply to Your BalanceThe button you press at the end of redeeming, or the option you pick at checkout
Scan a gift cardScan in the appThe Amazon app can read a physical card with your camera instead of you typing the code

Where to find your claim code

Amazon calls the code a “claim code”, not a PIN or a key. It is 14 or 15 characters long and mixes letters and numbers. Where it lives depends on how the card reached you.

Finding the claim code on each type of Amazon gift card
Card typeWhere the code isFastest route
Physical gift cardOn the back, under a peel-off sticker or silver scratch-off panelReveal the panel, then type it at amazon.com/redeem
E-gift card by emailPrinted in the email itselfSelect “Apply to your Amazon Account” in the email — it redeems in one click
Text message or shareable linkBehind the link, not in the messageOpen the link to land on the redemption page, then apply it
Digital code from a seller (e.g. Virtwave)In your order confirmation emailCopy and paste it — never retype it by hand
Printed at a retail storeOn the receipt or activation slipCheck it was activated at the till before you leave

Before you start

  • You are signed in to the Amazon account you actually shop on — balance cannot be moved between accounts afterwards.
  • The card matches the marketplace you shop on (an amazon.com card only redeems on amazon.com).
  • You have the full 14–15 character code, copied exactly, with no missing characters.
  • If the card was bought in a shop, it was activated at the till.
  • You are on the real Amazon site — check the address bar before typing any code.

How to redeem on the Amazon website

This is the route we recommend. It puts the money in your account balance immediately, where it waits until you spend it.

  1. Go to the redemption page
    Visit amazon.com/redeem directly, or open Your Account, choose “Gift Cards”, and select “Redeem a Gift Card”.
  2. Sign in to the right account
    Log in to the account you want the balance on. If you share a household, double-check whose account you are on — redeemed balance cannot be transferred later.
  3. Enter the claim code
    Type or paste the 14–15 character code into the box. Amazon is not fussy about the dashes, but it is unforgiving about a wrong character.
  4. Select “Apply to Your Balance”
    Confirm, and the amount is added to your gift card balance straight away. A confirmation appears on screen and the new total shows in your account.

How to redeem in the Amazon app

  1. Open the Amazon shopping app
    Sign in on iOS or Android with the account you want the balance on.
  2. Open the menu
    Tap the menu icon (the three lines), then choose “Account”.
  3. Find “Gift Cards”
    Open the Gift Cards section, where your current balance is shown, and choose to redeem a new card.
  4. Enter the code and apply it
    Type the claim code and confirm. The balance updates on the same screen — no need to switch to a browser.

Redeeming at checkout instead

You do not have to redeem the card in advance. If you are already mid-purchase — a controller in the basket, a game you want tonight — you can enter the claim code on the payment page by selecting “Use a gift card, voucher, or promo code”, and it applies to that order. The practical difference is small: any amount left over still lands in your account balance for next time. Redeeming up front is simply easier to keep track of, especially if you are combining several cards.

How to check your gift card balance

  • On the web: open Your Account and select “Gift Cards” — your balance is shown at the top of the page.
  • In the app: menu → Account → Gift Cards.
  • At checkout: the available balance appears alongside your payment options.
  • Your balance page also lists your redemption history, which is the fastest way to confirm whether a code was already applied.

What the balance buys for gamers

This is where an Amazon card behaves differently from every other card in your wallet. It is not a gaming wallet — it is a shop, and one of the biggest game retailers there is. But two limits catch people out, and both are worth knowing before you plan a purchase around it.

Your Amazon balance covers
Your Amazon balance will not cover
Hardware
Consoles, controllers, headsets, keyboards, mice, monitors
Games
Physical copies, and eligible digital purchases on the marketplace
Subscriptions
Amazon Prime membership fees, and eligible Prime Video add-ons
Twitch channel subscriptions and Bits, which use their own payment methods
Other gift cards
You cannot buy a gift card with gift card balance — so no Steam or PSN card via Amazon balance
Moving the money
Spendable on your own account, forever — it does not expire
Not transferable to another account, or to another country’s Amazon store

The Prime angle is the one genuinely underrated trick here. Amazon gift card balance is an accepted way to pay for a Prime membership, and Prime includes Prime Gaming — a rotating set of PC games included at no extra cost, in-game loot for titles like Fortnite and League of Legends, and one free Twitch channel subscription to hand a streamer each month. A card someone gave you for socks can quietly become a year of free games.

Not sure an Amazon card is the right gift for the player in your life? Our best gift cards for gamers in 2026 comparison ranks it against Steam, PSN, Xbox and Razer Gold by use case — and if they play on PC, our complete Steam gift card guide covers the card that buys the games themselves.

Marketplaces: why codes get rejected

Amazon is not one shop. It is a set of national stores, each with its own currency and its own gift card balance, and a card belongs to exactly one of them. An amazon.com card carries US dollars and redeems on amazon.com only. Point it at amazon.co.uk and the code is rejected — not because it is fake or used, but because pounds and dollars are separate pots that Amazon will not convert between. Your balance cannot be moved to another country’s store afterwards either, which is why this is worth getting right at the point of purchase rather than the point of redemption.

A card matches one marketplace and one currency
MarketplaceCountryCurrency the card carries
amazon.comUnited StatesUSD
amazon.co.ukUnited KingdomGBP
amazon.deGermanyEUR
amazon.caCanadaCAD
amazon.com.auAustraliaAUD
amazon.aeUnited Arab EmiratesAED

Troubleshooting a code that fails

Common Amazon gift card errors and what to do
What you seeWhat it meansHow to fix it
“Invalid claim code” on a fresh cardA misread character — 0 vs O, 1 vs I, 5 vs SRe-check each character, or copy-paste from the email
Code rejected, characters definitely correctWrong marketplace — a .com card on a .co.uk storeSign in to the matching country’s Amazon store and redeem there
“Already redeemed”The code was applied to an account beforeCheck your balance page’s redemption history first; if it was not you, contact the seller
Nothing happens on a shop-bought cardThe card was never activated at the tillTake the card and receipt back to the retailer
Balance did not apply to an orderThe item is not eligible, or the order predates the redemptionCheck the item type — gift cards and some third-party items are excluded
For the full picture — the scripts, the brands scammers ask for most, and exactly what to do in the first hour if you have already read out a code — see our gift card scam statistics 2026 report.

Frequently Asked Questions

How do I redeem an Amazon gift card?
Go to amazon.com/redeem, or open Your Account → Gift Cards → Redeem a Gift Card. Sign in, enter the 14–15 character claim code from the back of the card, and select “Apply to Your Balance”. The funds are added instantly and apply automatically to your next eligible order.
How do I claim an Amazon gift card?
Sign in to Amazon, go to amazon.com/redeem, type the 14–15 character claim code and press Apply to Your Balance. That is the whole process — claiming and redeeming are the same action, and the balance is usable immediately.
How do you activate an Amazon gift card?
There is no activation step. Amazon gift cards are active when they are issued, so you go straight to redeeming the claim code. If a code is refused, the cause is a wrong marketplace, a typo, or a card that was already redeemed — never a missing activation.
Can I scan an Amazon gift card instead of typing the code?
Yes, for physical cards. In the Amazon app, open the menu, choose Gift Cards, then Redeem a Gift Card, and use the camera option to scan the claim code once you have removed the scratch-off strip. Digital codes sent by email have to be typed or pasted.
Where is the claim code on an Amazon gift card?
On a physical card it is on the back, under a peel-off sticker or a silver scratch-off panel. On an e-gift card it is printed in the email, which also carries an “Apply to your Amazon Account” button that redeems it in one click.
Do Amazon gift cards expire?
Amazon.com gift card claim codes do not expire, and balance redeemed to your account does not expire either. It simply waits until you spend it.
Can I use a US Amazon gift card on Amazon UK?
No. Each card belongs to one marketplace and one currency, and Amazon does not convert between them. A .com card redeems only on amazon.com. Balance already redeemed cannot be moved to another country’s store either, so match the card to the store before you buy.
Can I buy a Steam or PlayStation gift card with my Amazon balance?
No — Amazon does not let you buy gift cards using gift card balance. If you want Steam Wallet credit or PSN funds, buy that card directly rather than trying to route an Amazon card into it.
Can I pay for Amazon Prime with gift card balance?
Yes. Amazon.com gift card balance is an accepted payment method for Prime membership fees, and the option appears during sign-up. If your balance is larger than the fee, the remainder stays in your account and covers following periods. Prime includes Prime Gaming, so this is one of the better uses of an Amazon card for a player.
Can I use my Amazon balance for Twitch subscriptions?
Not directly — Twitch subscriptions and Bits use their own payment methods and their own gift cards, and an Amazon claim code is not accepted at Twitch checkout. The indirect route is Prime: pay for Prime with Amazon balance, and Prime includes one free channel subscription each month.
Can I transfer my Amazon gift card balance to someone else?
No. Once a code is redeemed, the balance belongs to that account permanently and cannot be transferred to another account. This is why it is worth confirming which account you are signed in to before you hit apply.
Senior Payments & Wallet Specialists

The Virtwave Payments Team has processed millions of gift card top-ups across 80+ countries. They test every major wallet platform (Razer Gold, PSN, Steam, Google Play, Apple, Xbox) on a weekly cadence to keep our how-to content accurate.

Senior Payments & Wallet Specialists

The Virtwave Payments Team has processed millions of gift card top-ups across 80+ countries. They test every major wallet platform (Razer Gold, PSN, Steam, Google Play, Apple, Xbox) on a weekly cadence to keep our how-to content accurate.

Browse Amazon & gaming gift cards on Virtwave

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